Local Workshops


Social Media Marketing Made Simple

Learn how to grow your small business using email marketing and social media.

Keeping in touch is the most important element to building relationships that sustain and grow a business. The Internet has evolved into an amazing, low-cost, "right now" tool to communicate with your customers, clients, and prospects. But it is not just about websites and emails anymore. Social media has changed the playing field for reaching the masses, as well as giving them a way to respond. Today's businesses need to be aware of all the avenues people are using to make buying decisions, and when it comes to social media, there are plenty of options. With April Heavens-Woodcock, Managing Partner of Touching Clients, you'll learn to grow your small business using email marketing and social media.​


Thursday, April 24th, 2014

6:00pm to 7:30pm

At The Durham Activity Center, 2nd Floor, Durham

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Search Engine Marketing

While there are countless forms of marketing, search engine marketing (SEM) will literally "put your business on the map." In this workshop, respected media marketer Maria Miranda of Miranda Creative will outline 10 key actions you can take to improve your chances of being found by your target audience on the leading search tools of Google, Yahoo, Bing and Facebook. Highlights of the presentation include: A search engine primer; Google's new algorithm and the impact on SEO (search engine optimization); Google maps/places and Google+; Organic SEM vs paid SEM as well as the impact of social media and the importance of content. You will leave this class empowered to make changes in your own marketing efforts and as a result, will improve your search results in less than 30 days.​


Thursday, May 8th, 2014

6:00pm to 7:00pm

At The Durham Activity Center, 2nd Floor, Durham

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Grow Your Existing Business

Learn the Right Steps to Take Now to Grow Your Business.  Whether your small business is just starting or now starting to grow, knowing your customers and how to expand your products and services are some of the most important elements of growing your business incrementally. Workshop presenter Eric Munro has had an extensive career in product management and as a sales and marketing executive and will teach you the key steps in developing a successful plan that will help you identify where and how to find new customers and how to plan and develop new products and services as the next element to your business growth. Sponsored by Essex Savings Bank.​


Thursday, May 22nd, 2014

9:00am to 10:30am

At the Chester Town Hall, Conference Room

Register Now!



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